Four ways
we're Different
Improv
for Team building and Creativity Training
Dynamic
Interactive Format
The
three-dimensional approach that is essential to team building
and creativity training cannot be effectively represented
within the traditional speaker - pen and paper - static
listener format. Creativity Engineering's interactive
teaching and team building methods maximize returns on
learning for today's contemporary audience. In their book The Experience
Economy, Pine, Gilmore, and Pine highlight that one of
the realities of the New Economy is the requirement
that important information must be placed within a dynamic
and compelling, interactive format to
achieve maximum impact.
From the first few moments on,
Creativity Engineering
does just
that! Audiences become engaged
in activities that are fun, captivatingly interesting, and
informative. Consequently, instead
of the comments - "(sigh�) I'm glad that's over," - that often
accompany some training, Creativity Engineering's audiences
feel motivated about their new skills, excited about the
experience, and enthused about the applications of the
material.
Custom
Designed Programs - One size
fits One
We will design creativity and
team building programs around your company's needs and never
attempt to fit a specific template over your organization. We
want to know your goals . One of the first questions that
we will ask is "How would you know (afterwards)
that the seminar was helpful?" Specifically, we will ask who
(individuals, teams, departments, etc.) will be doing what
(actions, processes, attitudes, etc.) differently? This
question is followed up by, "What difference would this make
for your organization?" This process can occur over the
telephone, email, or through face-to-face conversations. The
advantage of using our method of Improv training is that it
provides a tremendous amount of flexibility in tailoring
seminars for an organization's needs, unique culture, and
goals.
Proprietary Content
The
vast majority of team building and creativity material
presented in Creativity Engineering's seminars is
not in the
public domain.
Our proprietary content, inspired by
Improv's creative spontaneity and productive risk taking, has
been developed and refined over the years in the course
of
delivering team building and creativity seminars to
organizations like yours. This means that our unique training
structures, teaching strategies, and state-of-the-art
content
are continually updated to take advantage current trends in
innovation and collaborative creativity.
Professional
Approach
 Shouldn't a
professional approach be a given within any team building and
creativity training event?
Unfortunately,
as ludicrous as it seems, it isn't. We are not a merely
group of performers that suddenly decided to jump
into the
corporate world. Creativity Engineering 's principal
trainers, all with graduate degrees in the human sciences
or the performing arts, are a
well-rounded combination of experienced professionals, who
have presented seminars on three continents, published
in
professional journals, and written books.
The requirements of the global
marketplace influence our view that humor alone is not
enough. In no
way do we wish to disparage humor
programs or the substantial value of laughter in corporate
life, but today's economy demands an extremely high
return on learning to justify the time and resources devoted
to any kind of team building or creativity training experience.
Perhaps Scott Adams, the creator of Dilbert,
said it best when he remarked that (humor), "Is in
the same category as giving people a certificate of appreciation
instead of a pay raise. It's well intentioned but kind
of
what you do because you can't deal with the fundamental
problems."
Combining collaborative creativity and
our proprietary learning structures
that empower interactive discovery,
Creativity Engineering can address the
team building and creativity training needs of any business
or organization, whether it is seeking to optimize team
performance, enhance sales and marketing strategies, address
conflict and diversity issues, complement the design and
development process, increase management communication skills,
or simply boost its existing levels of creativity. As
always,
this is accomplished within a context of positive, inclusive
humor enabling participants to learn while laughing.
For specific program descriptions please
visit the Training
pages.
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